2015 Hawk Transformer hunt pod

So I saw this product on Real Tree's coverage of the winter hunting conventions and wanted to get your thoughts on this. Would something like this be worth while to a bow hunter? For the price, almost seems like a pack n stack one man ladder stand would be a better use of funds.

New Trail Cameras, Packs and Gear from the 2015 ATA Show | Bowhunting | Realtree
https://flipflashpages.uniflip.com/3/90915/343851/pub/html5.html#page/54

 

Seems to have a very specific use. It's almost like a ground blind but without the ability to be placed almost anywhere. I imagine you could find your uses for it, but for that price, you can buy a good ground blind and a lone wolf alpha tech and have all your areas covered.